Inventionhome: why didn't i think of that...
on Wednesday July 27th, 2011 at 01:42 AM
Take an all-Inclusive trip to China to tour factories and learn manufacturing overseas.
With our DRTV Summit quickly approaching, most of the talk around the water cooler here at InventionHome has been about the latest infomercial products (honestly, can you believe that Happy Hot Dog Man??). While weve been busy searching for inventions with the Wow! Factor, the United Inventors Association (UIA) has teamed up with China-2-West to wow us with an inventors dream trip.
Any inventor interested...
on Thursday June 30th, 2011 at 11:50 PM
In light of our upcoming DRTV Product Summit (September 28, 2011), we thought a few words here on what makes a great product pitch would be beneficial to our readers.
In preparation for the Summit, we put together some guidelines specific to the Direct Response (infomercial) industry, but in reality many of these tips can apply across all categories. Bottom line isif you are meeting with a company in order to pitch your invention, whether it be a household gadget or a medical whatzit, proper...
on Tuesday June 21st, 2011 at 03:36 AM
As an inventor, Im sure you have watched Shark Tank on T.V and thought, I really wish I had the opportunity to get my invention in front of decision makers at big innovation companies. I bet you have thought about your product being sold on the shelves of department stores, seeing young and old use your product with smiles on their faces, and of course making some money in the process.
As your mind starts to daydream about all the possibilities you can have if you just had ONE shot at...
on Tuesday May 31st, 2011 at 10:32 PM
Marketing Director Colleen Kelly oversees signing of License Agreement at the National Hardware Show.
The snow has melted, the flowers are in bloom, and the spring trade show season has come to a close. Our sponsorship of the inventors areas at three big shows (Housewares, Response Expo, and Hardware) culminated with the signing of a licensing agreement on the floor of the National Hardware Show (NHS). Executives from Crown Bolt met with inventor Richard Bushey at the InventionHome booth to...
on Thursday April 21st, 2011 at 04:20 AM
Chances are that if you own a television set, you have witnessed the phenomenon known as DRTV. Called direct-response television, DRTV advertisements have the goal of generating instant action by the viewers, and they typically include a toll-free number and website address to facilitate orders. Some famous examples of DRTV spots include the Snuggie, PedEgg, and who can forget the Ginsu Knife ads of the 1970s?
If you are considering presenting your invention to a DRTV company, take some time...
on Wednesday March 30th, 2011 at 12:09 PM
Not too long ago, inventors and entrepreneurs had limited options available to them in regards to exhibiting their products at tradeshows.
They could either attend one of the smaller inventor-related tradeshows, or they could go to a large national producttradeshow and exhibit alongside large, established companies.
The first option offered very limited exposure for their product, and the second option was both expensive and difficult, requiring professional booth design, collateral materials,...
InventionHome Sponsors the Inventors Spotlight at the 2011 National Hardware Show – May 10th – 12th (Las Vegas, NV)
on Tuesday March 29th, 2011 at 08:09 AM
InventionHome is pleased to announce it will once again sponsor the Inventors Spotlight at the 2011 National Hardware Show (NHS), along with the United Inventors Association (UIA) and Garden Weasel.
This is a dont miss opportunity to show the Hardware Industry your inventive solution for todays homeowner. Its also the chance to learn from industry experts what it takes to commercialize your invention during a free Inventor Seminar.
The NHS is broken into 9 segments focused on the following...
InventionHome Sponsors the Inventors Pavilion at the 2011 Response Expo – May 3rd – 5th (San Diego, CA)
on Tuesday March 29th, 2011 at 08:09 AM
InventionHome is pleased to announce it will once again sponsor the Inventors Pavilion at the 2011 Response Expo, the premiere event for direct response marketers from across the country.
The Inventors Pavilion gives exhibitors the unique opportunity to present their product in person to those decision-makers responsible for selling products on TV. Exhibitors are also invited to attend the Inventor/Entrepreneur educational track day and have unlimited access to the show floor. Unique to this...
latest news & articles